Events and Marketing Manager

We are currently seeking an Events and Marketing Manager to manage all aspects of marketing for the Nisbets National Catering Equipment Centre including organising and marketing the yearly event – Nisbets Live.

Key Accountabilities

• Responsible for organising and delivering all aspects of the Nisbets yearly trade show called “Nisbets Live” This includes…

• • Arranging and agreeing vendor quotations
  • Maintaining the event budget spreadsheet
  • Marketing briefing package to include recommendations on SMS, Email and Social
  • Media activity with outline briefs for the internal marketing team to use
  • Work with outside events company to create the registration flow and exhibitor portal
  • Managing the media pack for suppliers including show guide advert space sign-up form
  • Producing show guides for the exhibitions
  • Designing and writing the Press releases to be circulated using Nisbets preferred channels
  • Work with our media team to design the Event landing page with updated detail such as exhibitor list and event, preview PDF with demo timings
  • Work at the Event for logistics and set up Deliveries, goody bags, training day, stand build etc
  • Event POS
  • Internal staff resourcing plan

• Responsible for the design of a marketing strategy for the NCEC and accountable for the deliver the strategy.
• Work with the Nisbets Digital team to produce solutions such as websites and landing pages for the NCEC
• Create innovative solutions and material to drive sales and footfall within the NCEC.
• To deliver channel revenue targets, optimise KPI’s, accurate budgeting and reporting of the Nisbets Live Event.
• Working with our Development Chef to create a program of events and marketing solutions to drive footfall into the NCEC and onto our digital channels
• Management the diary of NCEC events and the diary for the digital Kitchen.
• Co-ordinate  communication plans and campaign plans for all planned events
• Manage the Social Media channels for the various NCEC functions
• Set objectives and review performance of all campaigns and events to evaluate their effectiveness recommended improvements
• Proactively engage with, and work with the Marketing Team

Capabilities, Skills and Experience Required

• Event Organisation
• Leadership skills
• Analytical focus
• Communication skills
• Customer service skills
• Flexible approach
• Degree or equivalent training (Preferred)
• Microsoft Office skills